Change worlds with clean water

Change worlds with clean water, Aveda x charity : water.

Clean water.

Since 1999, our employees, salons and spas, institutes, experience centers and customers have dedicated Earth Month to raising funds for clean water at home and around the world.

Together, we have raised over $72M to date for nonprofit clean water organizations, providing safe water to over 1.5 million people and protecting thousands of watersheds in communities where we work and live.

Our global partner, charity: water, has completed over 170K projects since 2006 and brought clean water to over 20 million people in 29 countries around the world*.

We have raised over $6.7M since our partnership with charity: water began in 2018 — enough to impact over 152K people in India, Nepal, Madagascar and Ethiopia. Each year, this number continues to grow.

Every cent donated to charity: water during our campaign directly funds clean water projects.

Clean water changes everything: The lives of individuals, their communities, and in turn, the world.